From my candidates perspective he just wanted to explain the story behind the design, because every client is different and so is every clientele. In the end, my candidate got the job. I think part of that was because he didn't just allow anyone to interpret his online portfolio without understanding what they're looking at.
Most people won't buy something if you just throw out a price. They'll almost always say it's too expensive, unless they already understand the value of the product. Make sure employers know the value of your portfolio before you just throw it out there.
http://www.linkedin.com/news?viewArticle=&articleID=717892156&gid=142890&type=member&item=67083180&articleURL=http%3A%2F%2Fuxmag.com%2Fstrategy%2F7-steps-to-a-kick-ass-ux-portfolio&urlhash=zn5k&goback=.gde_142890_member_67083180
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