Don't let HR people interpret your resume without a translator!

Highlights at the top of your resume. I talk about this all the time. The reason I do is because it’s important. Please don’t send me a generic resume. Send me a customized resume. I want to see that you really took the time to consider our position and company as a serious option.  A job isn’t just a job. It’s about finding a right fit. If you don’t match with the culture you won’t be happy with them, they won’t be happy with you or both. The same goes with a lot of other areas such as salary, career path, direct coworkers, etc.

My point is, finding a job should be taken seriously. If you’re applying for a Marketing position and at the top of your resume it reads you are an experienced physical therapist, you’re not going to get many calls.

Another example: you read a job description and it says we need someone with:

·       5 years of experience in Marketing

·       3 years running social media campaigns

·       2 years of SEO

If you just send your resume over you’re trusting that the HR folks are just going to see how qualified you are. Wrong. They may, but they may not. Do yourself a favor and talk the same language as them. Interpret your resume for them.

At the top of your resume add a few bullet points that say:

·       7 years of experience in Marketing

·       4 years running social media campaigns

·       5 years of SEO

It’s that simple. You’ll save the HR folks some time, you’ll stand out from other candidates and most important, you’ll get more calls.